Looking for a competitive advantage when it comes to generating buzz for your company in the media? The press release is an overlooked tool, especially when you adopt a global mindset. While U.S. companies often restrict their releases to English-speaking North America, an enterprising number of firms are harnessing the power of press releases translated for international journalists.
In this post we’ll discuss why the press release is still alive and well, and how translating your news for the world can open up global opportunities.
Smart, fun and useful. Acclaro shares news and tips on translation, localization, language, global business and culture.