If your company is serious about venturing into international markets, “translation” and “localization” will need to become part of your everyday vocabulary, if they aren’t already. You’ll find that a sound translation strategy will be as vital to your sustained growth overseas as marketing, product development, legal and operational considerations.
One great way to get up to speed on how translation works, and what it can do for your business, is to attend Localization World.
Smart, fun and useful. Acclaro shares news and tips on translation, localization, language, global business and culture.