Technical Translation Services

Will the iPhone 6 Change the Face of Mobile Globally?

September 23, 2014 by Acclaro
Category: Technology, Mobile, Technical Translation Services
Apple store

Nothing generates global buzz like an Apple product upgrade. The hype leading up to the release of the iPhone 6 and 6 Plus and announcement of the Apple Watch came with the usual wave of “leaks,” and speculation as to what the new devices would mean for the smartphone and mobile tech landscape.

In this post we’ll talk a bit about the changes the iPhone 6 will bring to the global smartphone market and touch briefly on how it might impact your localization plans.

Mobile App Trends: The Golden Global Scene

global mobile app trends

The global mobile app scene is exciting, especially for publishers who are tapping into lucrative international markets through successful localization strategies. This summary of 2013 mobile app data and trends can help you get a vision for marketing your app to users around the world this year. 

Nokia's Foray into Urdu with a New Low-Cost Mobile Phone

September 17, 2013 by Acclaro
Category: Mobile, Technical Translation Services

The recent launch of Nokia's new mobile phone, the Nokia 114, has something more than just a low price and array of features. The phone also supports Urdu among its nine languages, opening up the market for the 150 million Urdu speakers in India. In keeping with recent global mobile development trends, this launch is yet another great example of local adaptation for a global brand.

Mobile, Smart Technology: The World At Your Cafe


A quick look at any café will show that technology has radically changed over the last decade. Smartphones are seemingly ubiquitous with people checking their email as they wait for their coffee. Others sit in front of slim portable computers lightyears faster than the clunky laptops of 2003, using wifi to turn a table into a mobile office. And then there are tablets, large and small, changing how people read, bank, connect, and play.

What will a café look like in ten or twenty more years? Will your business be able to stay competitive as new technologies grow and change the marketplace even further? Read on for our recap of global technology trends that promise to create new business models and new marketplaces.

Africa: Rapid Mobile Growth with No End in Sight


There’s plenty of buzz about BRIC (Brazil, Russia, India and China) countries when strategizing about emerging mobile markets. But even as South America and Asia grab headlines, there’s another continent worth consideration: Africa. With 650 million mobile phone subscribers (that’s more than in either the European Union or the United States), African markets are set only to grow even more. Mobile phones are becoming the PCs of Africa, adapting to local needs and wants along the way. Read on for the top African countries on our radar as well as the special considerations needed for tapping into this booming mobile market.

Mobile Application Localization


You’ve got a lot of things to think about when taking your mobile app global. Carriers, networks, bandwidth, languages, devices…it’s a lot to consider. You want your global users to have the same experience with your app as your domestic ones, right? Right. So where and how do you get started?

Well, since you’re already here, we’ve got some tips on how to make the process more user-friendly. Read on for our tips on just how to do that.

Modern Technology for Ancient Languages


Here’s one for the hardcore language nerds out there (like us!). We couldn’t resist sharing this article we discovered recently about a computer program developed by UC Berkeley and the University of British Columbia to reconstruct the vocabularies of ancient languages.

While you certainly won’t need to have your brand translated into proto-Austronesian anytime soon, the implications of the technology and its relationship to human linguists is fascinating to consider.  Read on for a brief look into how computer scientists and language historians join forces to take us on a tour of major mother tongues.

Tech Trending in 2013

December 18, 2012 by Ian Barrow
Category: Technology, Technical Translation Services

The imminent arrival of the New Year provides a perfect opportunity to analyze the technological innovations that wowed us in 2012 and take a peek at the shiny new ideas that will change our lives in 2013. Six trends caught our attention in 2012: gaming, eCommerce, search engine optimization and marketing, eLearning and training, applications, and multimedia. Looking ahead, these trends will continue to fascinate us as deeply interconnected innovations transform how we interact with each other close to home and globally.

Mobile Technology in Developing Economies

November 15, 2012 by Acclaro
Category: Mobile, Technical Translation Services

Today, mobile data and SMS networks are vital tools for transforming economies and are opening up access to developing markets. While Americans may be absorbed by how the newest smartphone app can be used to program their home DVR, developing nations are putting core mobile technology to work in all sorts of ventures. 

In this post, we’ll take a look at why mobile application localization will help you might interact with your future customers in these regions.

The Future of Machine Translation

machine translation

Machine translation, or MT as we call it around here, has changed the way translation agencies do business. Far from the error-prone technology it once was, MT has recently become a viable way to produce workable translations — though, not without some risk.

Mashable recently published an article about a newly launched translation tool that marries MT technology with speech-recognition technology. Our take on the article follows, and we'd love to hear what you have to say. Read on and let us know your thoughts in the comments.

Seven Guidelines for Game Globalization


Have you ever noticed how serious gamers have their own language and jargon? If you're one of them, you're probably fluent in the languages of your favorite games, understanding their codes, acronyms and special terms.

Games, on the other hand, can't learn other languages on their own. And if you want to publish a new title in international markets, you’ll need to translate and localize your game just as you might any major software release.

In this post, let's take an abbreviated look at seven crucial aspects of going global with your game. There are millions of new, international gamers out there waiting to buy...and play! 

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Smart, fun and useful. Acclaro shares news and tips on translation, localization, language, global business and culture.


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